Trust me, the Aura matte is amazing with regards to scrubbing, really! We had scuff marks on our wall behind a large hibiscus plant/tree where the branches had scraped against it (we bring it inside for the winter and turn it every few days so different sides are exposed to the sun streaming in through the windows). I scrubbed the wall, with lots of elbow grease in some stubborn spots with no loss of paint or change in the finish at all. I've scrubbed other marks on the walls as well (we used Aura matte in other colors in a couple of other rooms so far) with the same great results.

To help those in future searches.....we chose Sherwin Williams High Reflective White as our interior trim color. We are very happy with the choice, pops against the wall paint colors we chose (Crisp Linen, Natural Linen and Neutral Ground). It comes across as a "neutral white" to me. But it did cost us a few hundred more dollars than our original paint quote. Apparently this color only comes in some of SW paint grades so we had to upgrade to a different grade to get this color.

Would you do simply white walls with super white ceilings and trim? Won’t the contrast make the walls look yellow? I would in a heartbeat. It's a very pretty combination. There's enough difference in Chroma that one won't make the other look dirty/dingy. But, yes, Simply White is more colorful, has more Chroma than Super White and it is yellower. The contrast of hue between the two could result in Simply White looking like a very pale creamy off-white. Considering the floor, I'd go with a little more color on the walls. Shoji White, Greek Villa kind of pale, subtle greige-y vibe.

Thank you for the advice! If you are suggesting Decorator's white for trim/ceiling..would you suggest just using the same color for the walls? I have sort of reddish brownish hardwood with beams as well (old house). My painter is starting soon so I won't have time to go sample more white/combos.