I have a fantastic recipe, it may be the same as the one above. I know this one is very good. I only use a 1/2 a bottle of food coloring, its very dark with that. Southern Red Velvet Cake Recipe courtesy ~ Cakeman Raven Vegetable oil for the pans 2 1/2 cups all-purpose flour 1 1/2 cups sugar 1 teaspoon baking soda 1 teaspoon fine salt 1 teaspoon cocoa powder 1 1/2 cups vegetable oil 1 cup buttermilk, at room temperature 2 large eggs, at room temperature 2 tablespoons red food coloring (1 ounce) 1 teaspoon white distilled vinegar 1 teaspoon vanilla extract Cream Cheese Frosting, recipe follows Crushed pecans, for garnish Preheat the oven to 350 degrees F. Lightly oil and flour 3 (9 by 1 1/2-inch round) cake pans. In a large bowl, sift together the flour, sugar, baking soda, salt, and cocoa powder. In another large bowl, whisk together the oil, buttermilk, eggs, food coloring, vinegar, and vanilla. Using a standing mixer, mix the dry ingredients into the wet ingredients until just combined and a smooth batter is formed. Divide the cake batter evenly among the prepared cake pans. Place the pans in the oven evenly spaced apart. Bake, rotating the pans halfway through the cooking, until the cake pulls away from the side of the pans, and a toothpick inserted in the center of the cakes comes out clean, about 30 minutes. Remove the cakes from the oven and run a knife around the edges to loosen them from the sides of the pans. One at a time, invert the cakes onto a plate and then re-invert them onto a cooling rack, rounded-sides up. Let cool completely. Frost the cake. Place 1 layer, rounded-side down, in the middle of a rotating cake stand. Using a palette knife or offset spatula spread some of the cream cheese frosting over the top of the cake. (Spread enough frosting to make a 1/4 to 1/2-inch layer.) Carefully set another layer on top, rounded-side down, and repeat. Top with the remaining layer and cover the entire cake with the remaining frosting. Sprinkle the top with the pecans. Cream Cheese Frosting: 1 pound cream cheese, softened 4 cups sifted confectioners' sugar 2 sticks unsalted butter (1 cup), softened 1 teaspoon vanilla extract 1/2 - 1 cup Chopped Pecans With a electric mixer in a large bowl, mix the cream cheese, sugar, and butter on low speed until incorporated. Increase the speed to high, and mix until light and fluffy, about 5 minutes. (Occasionally turn the mixer off, and scrape the down the sides of the bowl with a rubber spatula.) Reduce the speed of the mixer to low. Add the vanilla, raise the speed to high and mix briefly until fluffy (scrape down the bowl occasionally). Add pecans, mix in. Store in the refrigerator until somewhat stiff, before using. May be stored in the refrigerator for 3 days. Yield: enough to frost a 3 layer (9-inch) cake

I've never made it because of the large amount of food coloring. I went looking for an alternative: Red Devil's Food Cake Made With Beets 4 ounces unsweetened chocolate, chopped 1 8 1/4 ounce can beets 2 1/4 cups allpurpose flour 1/3 cup cocoa powder 2 tsp. baking soda 1/2 tsp. salt 1 1/2 sticks unsalted butter, softened 1 1/4 cups firmly packed light brown sugar 1 cup granulated sugar 3 large eggs 2 tsp. vanilla 2/3 cup buttermilk 2 tsp. cider vinegar Frosting: 2 1/4 cups granulated sugar 1 tsp. cream of tartar Pinch of salt 6 large egg whites 1/4 cup cold water 2 tbs. vanilla Preheat oven to 350 ° F. Butter and flour two 9 by 2 inch cake pans. Melt chocolate in double boiler and set aside to cool. Drain beets and puree in a blender or food processor; you should have 1 cup. Sift together flour, cocoa, baking soda and salt. In a bowl with an electric mixer beat butter, sugars, eggs and vanilla until light and fluffy, about 5 minutes. Beat in chocolate. With mixer on low alternately beat in flour mixture (in fourths) and buttermilk mixed with vinegar (in thirds), beginning and ending with flour. Beat until incorporated. Add pureed beets and mix on medium until blended. Divide the batter between the pans. Bake for 30 to 35 minutes, or until cake tester inserted in center comes out clean and top of cake springs back when lightly pressed. Cool cakes in pans on wire racks for 10 minutes and invert onto racks to cool completely. Make frosting: In a bowl set over a large saucepan of simmering water beat sugar, cream of tartar, salt, egg whites and water with mixer for 5 to 7 minutes, or until mixture holds stiff peaks. Remove bowl from pan and beat icing for 3 minutes more. Beat in vanilla. To assemble cake: On serving plate spread one cake layer with a third of frosting and top with second layer. Spread remaining frosting over top and sides. Yield: 9 inch Layer Cake, 8 to 10 servings _________________________________________________________ Unique Red Velvet Cake Beet juice is the secret ingredient that substitutes for red food color in this traditional Southern specialty cake. Some people prefer a boiled white frosting, but I cannot imagine this cake without cream cheese frosting. Make this cake when you want to dazzle people -- or when you want superb taste. This is the kind of cake to take to a party. CAKE 4-1/2 C cake flour, sifted 1-1/2 t salt 4 T Cocoa 4 oz. beet juice (drain from one 15 oz. can of beets - add water to make 4 oz., if needed) 1 C vegetable shortening 2-3/4 C sugar 4 large eggs 2 C buttermilk 1-1/2 T vanilla extract 2 T white vinegar 2 t baking soda Preheat over to 350 degrees. Grease and flour two 9-inch cake pans. Remember to use glass and metal utensils to avoid beet-juice stains. Add salt and cocoa to sifted flour and sift again. With mixer on medium, cream together vegetable shortening and sugar for at least five minutes. Add eggs one at a time, beating at least one minute after each addition. Add beet juice and vanilla to buttermilk. Alternate adding these liquids and the flour-salt-cocoa mixture to the shortening/sugar. Use a spatula or put your mixer on low -- don't overbeat. Put white vinegar in a small bowl and add baking SODA (not powder). It will foam up briefly. Fold into the cake batter -- DO NOT BEAT. Batter should be somewhat thick, but add water, if needed, to make a pourable batter. Pour batter into prepared cake tins and bake for approximately 30 minutes in a 350 oven. Allow layers to cool for 10 minutes before removing from cake tins. Cool cake completely before frosting. Cut each layer in half to create a four-layer cake. CREAM CHEESE FROSTING 2 8-oz. packages cream cheese, softened (Neufchatel tastes great, too, and has less fat -- as if that mattered given the rest of the recipe) 2 sticks butter or margarine 2 T vanilla 4 C powdered sugar water or milk to thin, if needed

Thanks grainlady. I love the quick replies on this forum! The Betty Crocker mix starts with a german chocolate cake, which I think is a bit too much chocalate for my taste. I see that the KA yellow cake mix gets good reviews. I may try that one. My library has that book! I rarely bake, and have often wondered about the different brands of flour mixes.

We have always called the type of icing for Red Velvet Cake White Icing. Here is the recipe I have used for years with notes of some of the additions I have made to the frosting at one time or another. This icing is very easy to make. White Icing In a saucepan mix well 1/2 cup milk and 3 tablespoons flour. Cook, stirring constantluy, until mixture becomes paste-like. Chill in refrigerator. When ready to prepare icing, blend 1/2 cup margarine, 1/2 cup Crisco, 3/4 cup sugar, and 1 teaspoon vanilla. When well blended, add the chilled mixture. Beat about ten minutes until well blended again. Add vanilla and beat for another 5 minutes. Spread on cake. Note: Additions I have made from time to time depending on what I wanted. Really the additions are limitless. -1 1/2 teaspoons vanilla extract -1 1/2 teaspoons espresso powder -2 t cocoa