I'm a newbie as well, but can tell your poor rose looks stressed, probably from the transplant during the hottest time of summer. Keep watering and maybe try to shade it as it adjusts and grows leaves. Hopefully, some more experience growers who've seen something like this will comment. P.S. Welcome to rose growing. Once you're over the hump, it's addicting. : )

Just to touch on a couple of things. You are not a sucker the right roses can be literally plant, feed, mulch and water if needed. After a year or two many are less trouble than perennials.

At least it is from Heirloom and has a warranty because in my opinion you probably shall be using it. Personally I don't understand Heirlooms shipping in this heat. Most every mail-order rose nursery has suspended shipping in this high heat. It is just to hard on plants.

The yellowed cane in the first photo has died. The next stage is it will turn brown. That one you can cut out. Keep your photos in case Heirloom wants a photo. As others mentioned get shade over what is left of the plant. I would keep it shaded until it starts to regrow or dies. Then slowly reintroduce it to direct sun light starting with morning sun.

Please don't be discouraged once you get that first rose to grow there is nothing much better. I'm not sure what your best planting time is mine is early spring. That would give your new rose the best chance to put down roots and grow.

You sound as if you grow other plants. Treat your rose as you would a perennial. Yes, I agree watering once a day is too much water. There really is no substitute for checking the soil with your hands or a moisture meter. The top soil does not need to be kept damp. Give a good long drink that gets deep down then let it dry some before watering again.

Anyway most of this advice can be found on a good rose site. You can also use the search feature on here to look things up. Pay the most attention to those from your southern area. I've killed more than a couple of plants and roses in my time.

One last thing to consider is starting with one of the highly disease resistant roses. Chamblees is in Texas and has some super varieties. Best of luck to you. Never give up you can do it.

What I have found with Heirloom is their roses are a bit finicky and harder to take care of because they are so young. All the roses I bought from Heirloom have been potted up in the spring and being either transplanted into a larger container in the fall, or planted in the ground. I agree with the poster above it's too hot to plant roses right now but since you have already done so you need to provide it constant shade with a shade cloth. It looks too stressed to move to a pot now but that's something I'm not too familiar with. You could try to transplant it to a pot but providing shade and just misting it in the evening may help restore it. It could be too much water around its roots as well because roses don't like to be watered too much. I've found that different roses like different water requirements.

I think part of the problem with Heirloom is that they ship year round to anyone, no matter your climate or location, and sometimes you're at the mercy of when an out of stock rose becomes in stock again. I was waiting on a variety since last summer, and it wasn't available again until this summer, so it's still waiting in a container for fall planting. I agree with Patty and I'd recommend Chamblees (or Antique Rose Emporium). They have healthier roses, and if there is a popular variety not available there, it may not be suited to southern climates. I have a healthy, never-flowered dud of a rose from Heirloom that I'm removing this fall; I wish I had done a little more research on it a year and a half ago because I would have seen all the complaints from southern growers.

In the future, I'd also recommend reading up on rose rosette disease. Texas is in a RRD hot spot, so it's good to know what to look out for, just in case.

Thanks for all of the valuable feedback. I'm going to try and find a shade cloth for it and see if it can be salvaged. Poor thing looks worse by the minute :(

First off, welcome to the rose forum! And secondly, don't blame yourself for your roses condition. It's just soo hot right now that anything would have trouble growing, especially a baby rose. You have had some great advice and I'll only add one more thing.....have you considered re-potting it and keeping it in a more shady spot so that it can recover and then try re-planting in the spring? I think that's what I would do anyways, I am in SE TX so I understand how our heat can be. Don't get discouraged with planting roses either, most people have great success growing roses in Texas and I have no doubt you will too. The key is to plant what's going to do well in your part of the state and the Antique Rose Emporium is a great resource for helping you decide what will do well for your neck of the woods, they have a good website and are also very helpful if you give them a call on the phone. I love Chamblees for roses too, they are in Tyler. Good luck and don't give up, roses are so worth it!

P.S. What's the name of your sick baby rose?

I'm very curious to check out chamblees when the weather cools down a bit - Tyler isn't TOO far from me and I like a good day trip :)

I went ahead and moved the rose into a pot and tucked it into a corner of the patio where it will receive morning sun and afternoon shade. We will see if it bounces back and gets strong enough for me to plant a little later in the year.

Also it's an eden rose :)

I think that's a good decision...pot culture and limited morning sun should be a big help. Several of the canes still look quite healthy, so I think you chances are good that it'll have some new growth once the brutal summer subsides.