Two favorites that came to mind are for Budweiser beer. I love their commercials with the Clydesdale's and the "Real Men of Genius" radio spots still make me laugh.

"Mikey Likes It!" Loved that commercial for Life cereal! The other was the Borgasmorg kid.

I love the way the young girls squeals when her dad says, she can do all those things with her own phone.

I think it is a walmart or at&t commercial.

Moni

I like the old coffee and peculator commercial.

Speaking of coffee, remember the old coffee commercials that were a series about a couple that end up having a romance? I thought it was for Folgers, but apparently it was for Nescafe, then Taster's Choice. Also coffee related, are they still running the Folger's one where Peter comes home for Christmas? I feel like I saw that one a couple of years ago.

J-E-L-L-O. How many people remember spelling that with the commercial?

I loved the Budweiser frogs! Absolutely the best.

then there was what Mama Mia, that'sa spicy meatball? I can't remember what. LOL Spaghetti sauce? I just remember the line.

California Raisins?

Tony Tiger's "they're GRRRRRReat!

"My bologna has a first name. It's O-S-C-A-R. My bologna has a second name. It's M-A-Y-E-R. Oh I love to eat it every day and if you ask me why I'll saaaaay. Cuz Oscar Mayer has a way with B-O-L-O-G-N-A!"

Rainnnnneeeeeer.......beeeeeeer (I don't know if this was a national ad or regional)...Rainier beer motorcycle ad

I think the best advertising campaign of all time has to be the Budweiser Clydesdales.

I'm Stuck on Bandaids, cause Bandaids stuck on me!

Madge: Palmolive? You're soaking in it!

Nothing comes between me and my Calvins.

Calgon, take me away!

I don't recall a couple with coffee; however James Garner and Mariette Hartley did a lot of commercials for Polaroid. Because of their interactions, many viewers thought that they were husband and wife.

No one has mentioned the longest running character for a commercial product, Mr. Whipple!

But the longest running, most recognizable character and slogan is not for a product or company at all. The campaign kicked off in the 40s and continues to this day.

Let's watch one of the old ads.....click here!

"I'd like to teach the world to sing, in perfect harmony, I'd like to buy the world a Coke and keep it company" from the early 70's.

DH worked in advertising for a bit after college. He has a tape in his head of dozens of old commercials (along with the introductory lines for old radio shows):

"Rice Krispies! Snap, Crackle, POP!"

"Maxwell House Coffee, Good to the Last Drop"

"Chuckles! Five Colors! Five Flavors! Five Cents!"

"Morton Salt - When It Rains, It Pours"

"Have You Tried...Wheaties?"

"Ivory Soap -- 99/100's Percent Pure. It Floats!"

"Ajax, The Foaming Cleanser"

"Bon Ami...Hasn't Scratched Yet"

"T-I-D-E...Tide!"

"Packard. Ask The Man Who Owns One."

"When Better Cars Are Built, Buick Will Build Them."

"See the USA in Your Chevrolet"

"Oldsmobile, With the Hydromatic Drive"

"There's a Ford in Your Future"

"Which Twin Has the Tony?"

"B O, B O. Lifebuoy Soap Really Stops Body Odor"

"Use New White Rain Shampoo Tonight..."

"Colgate, With the Guardol Shield"

"You'll Wonder Where the Yellow Went -- Pepsodent."

"Get Wildroot Creme Oil, Charlie"

Most of these are *nothing* without their musical components.

We enjoy the PBS radio show "Under the Influence" with Terry O'Reiley. It's about all aspects of marketing. One program focused on raising public awareness of previously unremarkable 'problems' in order to create a market for products. Before people left the farms for the cities, they didn't especially care about bad breath, yellow teeth or body odor. Women didn't cry into their tea over "ring around the collar". People didn't bathe or wash their hair daily. Housewives didn't seek perfection in their homes or children. IMO, advertising -- and the media that are conduits for it -- have fostered a population with a lot of impossible expectations.

Salad spinner You knew christmas was around the corner

Clydesdales is my favorite.

"Let Hertz put you in the driver's seat today." Hope I got that right!

"Please don't squeeze the Charmin" - Mr. Whipple

Budweiser Clydesdale commercials are my favorite. I also like the Folgers commercials that run around Christmastime, where the son comes home to surprise his parents by making the coffee and his little sister sees him first.

A little dab'll do ya

Ace is the place for the helpful hardware man

A day without orange juice is like a day without sunshine

Rice-a-Roni, the San Francisco treat

Doe she...or doesn't she?

Double your pleasure, double your fun

Fly the friendly skies of United

Don't leave home without it

Betcha can't eat just one

How do you spell relief?

Finger-licken good

In the valley of the Jolly, ho, ho, ho, Green Giant

Hair color so natural, only her hairdresser knows or sure

It ran on TV for only a few years, but it might have made a big difference in the way we think.

The Crying Indian antipollution ads.

M'mm M'mm good! That's what Campbell's soups are!

Take it off! Take it ALL off! Joe Namath for Noxema

The chocolate melts in your mouth, Not in your hand. M&M's

Plop, plop, fizz, fizz, oh what a relief it is! Alka Seltzer

Ding-dong Avon Calling

"You're soaking in it" "Madge! Dishwashing liquid?" "Don't worry, it's Palmolive."

"Mrs. Olsen" advertised a coffee...which one? Folger's?

Fresh up with 7 Up

Maxwell House Coffee: "Its good to the last drop, and that drop is good, too"

As I understand it, the original did not contain the last phrase; It merely stated that it was good to the last drop. A housewife contacted the company and asked, "What's wrong with the last drop? Isn't that good, too?" The company immediately added the 'last drop' phrase and paid the housewife for the idea.

Brusha brusha brusha, new Ipana toothpaste.

Jim that's amazing, I wonder why they didn't use that last phrase. Or if they had, I have never heard it.

If I only have one life to live let me live it as a blonde.

wantoretire -- Oh, thank you! I've been trying to remember the Ipana jingle.

Our next door neighbor owned a dental lab; his kids used a jel. It was red, providing a certain 'vampire' effect. Could have been called "Teal"...not sure.

"Pepsi Cola hits the spot:
Twelve full ounces - that's a lot!
Twice as much for a nickel, too -
Pepsi Cola is the drink for you!"

(Not quite sure what a less-then-bull-ounce is like ...
... which was *supposed * to be "less-than-full-ounce" ...
... dang them self-willed computer keyboards!)

o j

"Jolly Ho Ho Ho Green Giant"!

"Kool Aid, Kool Aid, Kool Aid for the very best drink you ever made!"

Now there's a happy hour of surfing the web gone! Thanks for all the "ear worms" everyone!

Many of us are young at heart, but these answers show that most of us just might remember this advertising campaign from a long time ago...Camel cigarettes. Print ads generally toward the back of the big magazines like Look and Life. "More Doctors Smoke Camels" (than any other cigarette).

I never got tired of seeing the fast-talking Fed Ex guy. I think many companies held/hold on to successful campaigns well past when they should have turned them over. Unfortunately, whether or not you like the ads isn't necessarily the bar for a success campaign.

Talk about ear worms....This one comes to me from time to time and no one has mentioned it....

I've got 6 seconds to sing! Buy Kraft cottage cheese, you'll love it, love it, Buy Kraft cottage cheese.

Lots of times I feel like that little black bird pushing back that 6-second clock ;)

What soft drink suggested you drink it at 10, 2 and 4 o'clock? Which one said, "You like it. I likes you." ?

Gosh, more *doctors* smoked Camels? Recruits could probably *run* a mile before they started smoking. ("I'd walk a mile for a Camel.")

It's interesting to read the responses. In this age, when music and television are often advertisement-free, either because of paid streaming or the fast-forward button, I wonder what ad campaigns 20-somethings will remember years from now.

"I can tell you friends of mine

Philadelphia Scrapple's fine ...

try it once and you'll agree -

that it's the food for you and me",

used to be on the Detroit radio station (WJR?) that read the funnies on Sundays ... and many of the ones in Canada were the same.

That radio program about advertising, "Under the Influence" with Terry O'Reilly is produced by Pirate Toronto and has appeared for years on CBC (Canadian Broadcasting Corporation), and was/is part of the reciprocal programming that our national broadcaster carries on with PBS/NPR/PRI (Public Radio International).

He had an interesting segment on the history and operation of the "Oscars" this weekend, including how Louis B. Mayer worked toward getting it started ... which happened in 1929, my year of birth, and referred to how Mary Pickford had a substantial hand in that, as well ... and won best actress a year of so later.

Terry has a lot of interesting and engaging things to say about advertising, which he's been in for years.

Their earlier programs are available at www.cbc.ca/undertheinfluence.

ole joyful

I searched to see if someone else posted it first, and they did! so ditto prairie rose!

"I'd like to teach the world to sing, in perfect harmony, I'd like to buy the world a Coke and keep it company" from the early 70's."